Enamelled steel advertising sign; "Cadbury's Chocolates"

Enamelled steel advertising sign; "Cadbury's Chocolate", green sign with white text, "delicious" and "wholesome" written at the bottom. Manufactured by the Falkirk Iron Company.

Passengers waiting for the next train were a captive audience for companies wanting to sell their products. Stations had plenty of useful spaces for advertisements and the arrival of mass-produced metal signs filled platforms and booking halls. But with so many notices, it was hard to pick out the station’s nameboard. Adding station names to benches and lampposts helped, and some companies kept advertisements a set distance away from nameboards to help with clarity.

Details

Category:
Fixtures & Fittings from Railway Buildings
Object Number:
1991-7400
Materials:
steel (metal) and enamel
Measurements:
overall: 915 mm x 610 mm x 1 mm,
overall (estimate): 940 mm x 650 mm
type:
sign
credit:
Sothebys