Tenby For Sunshine and Unrivalled Golden Sands

Poster, Great Western Railway, Tenby, For Sunshine and Unrivalled Golden Sands, by Ronald Lampitt, 1946. Coloured lithograph depicting a bird's eye view of the town, breakwater and North Beach. Signed by the artist at bottom left. Text below with a GWR roundel logo at lower right. Text at bottom margin reads "No. P. W. 14, Paddington Station, London, W2; Printed in Great Britain by Jordison & Co Ltd London & Middlesbrough; James Milne, General Manager". Double royal format.

Tenby for sunshine and unrivalled golden sands, a Great Western Railway poster by Ronald Lampitt, published in 1946.

It depicts a birds eye view of North Beach and the town of Tenby, in Pembrokeshire, south Wales. The Great Western Railway published two thousand copies of this poster in 1946, paying Lampitt £120 for his artwork. It was printed by Jordison & Co Ltd, probably at their London works.

Ronald Lampitt was born in Worcester in 1906. He was a self-taught commercial artist and illustrator, who produced artworks for John Bull magazine, The Sunday Times, Reader's Digest and other publications. He worked on children's books in collaboration with his brother-in-law, Henry Deverson and illustrated nine Ladybird books and the magazine Look and Learn.

Lampitt produced posters and carriage prints for the Great Western, Southern and London, Midland & Scottish Railways and later for British Railways. He died in 1988.