One of two anti-smoking posters illustrated with an image of a man smoking at a party and the message 'Don't be a drag, give it up, live it up', produced by the Central Council for Health Education, London, England, c1962-1967
The antisocial nature of smoking is highlighted in this Central Council for Health Education poster from the mid-1960s. There is an image of a man smoking at a party with the message: 'Don't be a drag, give it up, live it up'. The poster advertises the improved lifestyle one can have by quitting smoking. It has been estimated that smoking led to an estimated nine million deaths worldwide during the 1960s.