Brochure, paper, 1985 Passenger Advertising Campaign, issued by British Rail. Internal staff brochure introducing the 1985 advertising campaign including the 'We're getting there' slogan, and giving examples of TV and poster adverts, and advertising for InterCity, London & South East and Provincial services, national products and sales messages and customer care. With an introduction by J.J. O'Brien, Joint Managing Director - Railways.
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