Poster, London Midland. 'Made in the Midlands'. 2010. Poster designed by student Omari McCarthy, Birmingham Institute of Art and Design. It shows a map of the UK with a target radiating out from Birmingham and a bull at the centre of the target. In the lower left portion of the poster is the Birmingham Bullring building. The student's name and the project details are below the image. Part of a collaborative project between London Midland and the Birmingham Institute of Art and Design/Birmingham City University. Double royal.