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LicenseThis image is released under a CC BY-NC-SA 4.0
Licence
Buy this image as a print
BuyLicense this image for commercial use at Science and Society Picture Library
LicenseThis image is released under a CC BY-NC-SA 4.0
Licence
Buy this image as a print
BuyLicense this image for commercial use at Science and Society Picture Library
LicenseScience Museum, London/Television Audience Measurement Ltd.
Science Museum, London/Television Audience Measurement Ltd.
Science Museum, London/Television Audience Measurement Ltd.
Small external model of a TV set with Tammeter mounted above, made by Television Audience Management Limited, London, England, 1955-1965
Small external model of a TV set with Tammeter mounted above, made by Television Audience Management Limited, London, Enlgand, 1955-1965.
In 1955 ITV was launched. ITV was the first commercial television station in direct competition with the BBC. The competition this introduced made it important that broadcasters understood their audiences. The BBC had undertaken some audience monitoring before 1955, but it was infrequently carried out and not very detailed. Television Audience Management Limited were an important provider of audience data, and this object is a model of some of the equipment they used to monitor viewers’ habits. The ‘Tammeter’ could record which channel viewers were watching and when.
Details
- Category:
- Time Measurement
- Object Number:
- 1965-194
- Materials:
- wood (unidentified), glass, wire and copper (metal)
- Measurements:
-
overall: 275 mm x 125 mm x 135 mm, 797 g
- type:
- model - representation and data recorder set
- credit:
- From Television Audience Measurement Ltd.
