Virgin Trains East Coast booklet announcing the launch of the new franchise in cooperation with Stagecoach

Virgin Trains East Coast booklet announcing the launch of the new franchise in cooperation with Stagecoach titled 'Now arriving... a new future for all East Coast customers. Welcome to Virgin Trains East Coast', January 2015. The booklet includes a photograph of a Virgin locomotive carrying Flying Scotsman thistle emblem actively used in the marketing of new services. The booklet includes a mention of a new fleet of 'Super Express trains' later introduced into service by LNER in 2019 as Azuma trains after Virgin had withdrawn from the franchise. 6 pages.

The booklet represents rapidly changing privatised rail franchises in UK. Virgin Trains East Coast operated on the East Coast Main Line from 1 March 2015, operations were passed to the government owned operator London North Eastern Railway in June 2018