Betacam SP videotape of British Railways television commercials from 1986 to 1991

Made:
1986-1991 in United Kingdom
maker:
British Railways Board
and
Saatchi & Saatchi

Compilation of British Railways television commercials made between 1986 and 1991. Adverts made by various advertising agencies, including J. Walter Thompson Agency, Saatchi & Saatchi. Content: 1986 Kids out Quids in, 1986 Songs, 1989 Relax, 1985 Plane to Train, 1989 Sleepytime Scotland, 1986 Train Jam, 1985 Flying Scotsman (titled 'Coronation scot' on tape and by agency who made the ad), 1990 Relax More. Total duration: 6 minutes 30 seconds.

This videotape along with others in the collection, form a representative sample of British Railways television advertising between the 1960s and mid-1990s. The different adverts feature the breadth of styles and scope of advertising companies used over the years. Some of the agencies represented are J. Walter Thompson Agency (now Wunderman Thompson), GPCC Advertising, Saatchi & Saatchi, Gold Greenless Trott, Abbott Meade Vickers, Allen, Brady & Marsh (ABM). Though, productions details have not been identified for all adverts. Some of British Railways adverts have had popular success and won awards, e.g. Relax, made by Saatchi & Saatchi 1988, promoting Intercity services, won 13 awards from various advertising competitions. The collection also includes different versions of same adverts: regional versions, short (10 seconds) and long (30-50 seconds) versions, seasonal versions.

Details

Category:
Moving Images
Object Number:
2022-1241
Materials:
plastic (unidentified), polyester and magnetic layer
Measurements:
overall: 270 mm x 160 mm x 30 mm,
type:
betacam sp